Last updated: 16/01/2026
This notice describes how the website www.smeshburger.it processes the personal data of users who browse the site and use the services offered (online purchases, registration, contact forms, newsletter subscription).
The processing of personal data is carried out in accordance with Regulation (EU) 2016/679 (GDPR) and applicable Italian and European data protection laws.
1. Data Controller
The Data Controller is:
MILANO 5 S.R.L. Registered office: Via L. Settembrini 35, 81030 Cancello ed Arnone (CE), Italy VAT number / Tax code: 09092431213 Email: info@smeshburger.it PEC: milano5srl@pec.it
For any request regarding personal data protection, users may contact the Data Controller at the email address above.
2. Types of data collected
We process the following personal data:
- Identification data: first name, last name
- Contact data: email address
- Account data (if the user creates an account)
- Browsing data (IP address, browser, operating system, pages visited)
- Order and transaction-related data
- Data provided via contact forms (first name, last name, email, subject of the request)
Providing data is voluntary, but failure to provide certain data may make it impossible to use some services (e.g. purchases, responses to requests, newsletter subscription).
3. Purpose of processing
Personal data are processed for the following purposes:
- Processing and managing orders and purchases
- Managing user accounts
- Responding to requests sent through contact forms
- Sending informational and promotional communications (newsletter) upon voluntary subscription
- Statistical analysis on website usage
- Marketing and remarketing activities through advertising tools
- Compliance with legal and tax obligations
4. Legal basis of processing
Processing is based on:
- Performance of a contract (purchase of products)
- User consent (newsletter, marketing and profiling cookies)
- Legal obligations
- Legitimate interest of the Data Controller in ensuring security and improving services
5. Processing methods
Data are processed using electronic and IT tools, with appropriate security measures to protect personal data and prevent unauthorized access.
6. Data retention
Personal data are stored:
- For the time necessary to perform the contractual relationship
- As required by law for accounting and tax purposes
- Until consent is withdrawn for data processed for marketing purposes
7. Disclosure of data to third parties
Personal data may be disclosed to third parties solely for purposes related to the provision of services, including:
- Payment service providers (Stripe, PayPal, Klarna)
- Couriers and logistics providers
- Technical and hosting providers (SiteGround, Aruba)
- Marketing and analytics platforms: Google Analytics, Google Ads, Meta (Facebook/Instagram), TikTok, Klaviyo
All third parties process data as data processors in compliance with GDPR requirements.
8. Transfer of data outside the EU
Some services used (e.g. Google, Meta, TikTok, Klaviyo) may involve transfers of personal data outside the European Union. Such transfers take place in accordance with Standard Contractual Clauses approved by the European Commission.
9. Data subject rights
Users may exercise the following rights at any time:
- Access to their personal data
- Rectification of inaccurate data
- Erasure of data (right to be forgotten)
- Restriction of processing
- Objection to processing
- Data portability
- Withdrawal of consent
- Lodging a complaint with the competent Data Protection Authority
Requests can be sent to info@smeshburger.it
10. Cookie Policy
The website uses technical cookies and, subject to user consent, profiling and marketing cookies.
Technical cookies
These are necessary for the proper functioning of the website (e.g. cart, login, security).
Analytics cookies
We use Google Analytics to collect anonymous statistical information about website usage.
Profiling and marketing cookies
We use advertising tools such as:
- Meta Pixel (Facebook and Instagram)
- TikTok Pixel
- Google Ads
These tools allow us to show personalized advertisements based on user browsing behavior.
Users can manage or withdraw their consent through the cookie banner displayed upon first access to the website.
11. Changes to this policy
The Data Controller reserves the right to update this policy at any time. Any changes will be published on this page.
For any clarification, users can contact the Data Controller at info@smeshburger.it
